Product Overview: Content Services

 Europe, Middle East, Africa “EMEA” and Asia Pacific “APAC”

 

1. FUNCTIONAL OVERVIEW 

1.1 Content Services provide a comprehensive solution for managing and updating Content Catalogs to ensure accuracy, relevance, and alignment with Customer needs. Content Services encompasses a range of Catalog development Services, including but not limited to: pricing updates, dimensional changes, addition of new and/or deletion of discontinued Products, shape creation, and corrections.

1.2 These Services are tailored to meet the Customer's specific requirements, ensuring that the Catalog remains a valuable tool for design, sales, and Customer engagement.

1.3 The Services are designed to support the ongoing Maintenance and enhancement of Content Catalogs, enabling the Customer to deliver accurate, up-to-date information to users while showcasing their product offerings effectively.

2. MARKET AND GEOGRAPHIC REGION

2.1 This program is available in EMEA (Europe, Middle East, and Africa) and APAC (Asia-Pacific, including Australia and New Zealand).

3. CONTRACT TYPE

3.1 Content Services are available under different commercial models, including Subscription, time & material (“T&M”), or fixed-price arrangements, with or without Maintenance. The applicable model and/or Maintenance terms shall be as specified in the relevant Order Form or, where applicable, in the corresponding Statement of Work (“SOW”).

4. CONTENT SERVICES COMMERCIAL MODEL

Content Services - EMEA and APAC cover both New Content and Existing Content Services. Each category is subject to its own Service scope, limitations, and eligibility criteria as outlined below or in the applicable Statement of Work (“SOW”).

4.1 NEW CONTENT (New Catalogs)

4.1.1 Initial Catalog Development: The Services include the initial development and publication of the Customer’s Catalog(s) based on the most recent and complete data set provided by the Customer and, where applicable, as further detailed in a mutually agreed SOW.

4.1.2 Standard Maintenance: Agreed Services may include ongoing Maintenance of the Catalog(s) for Product updates that fall within the agreed scope of the Services. Standard Maintenance covers updates such as:

4.1.2.1 Adjustments to pricing.

4.1.2.2 Addition or removal of discontinued or replaced items.

4.1.2.3 Corrections to data or minor functional adjustments necessary to keep the Catalog current.

4.1.3 Scope of Maintenance: Standard Maintenance does not extend to substantial changes beyond the agreed Service level, such as:

4.1.3.1 Significantly increased SKU counts, or major functional enhancements.

4.1.3.2 Modifications that exceed the agreed Catalog level (e.g., requests that introduce functionality outside the Customer’s subscribed tier or agreed scope).

4.1.4 Any Maintenance beyond this threshold requires a revised Agreement or Change Order.

4.1.5 Catalog Publication: Any Catalog(s) developed under this Agreement will be delivered to the Customer in the format(s) specified in the applicable SOW or as agreed by the Parties for use within Cyncly solutions or other environments as agreed between the Parties. Where applicable, such Catalog(s) may also be published or made available through Cyncly platforms or channels and made accessible to users of Cyncly’s Products.

4.2 EXISTING CONTENT (Existing Catalogs)

4.2.1 This category includes Maintenance and support of Catalogs that have already been developed by Cyncly.

4.2.2 Standard Maintenance: The Program may include ongoing Maintenance of the Catalog(s) for Product updates that fall within the agreed scope of the Services. Standard Maintenance covers updates such as:

4.2.2.1 Adjustments to pricing.

4.2.2.2 Addition or removal of discontinued or replaced items.

4.2.2.3 Corrections to data or minor functional adjustments necessary to keep the Catalog current.

4.2.3 Scope of Maintenance: Standard Maintenance does not extend to substantial changes beyond the agreed Service level, such as:

4.2.3.1 Significantly increased SKU counts, or major functional enhancements.

4.2.3.2 Modifications that exceed the agreed Catalog level (e.g., requests that introduce functionality outside the Customer’s subscribed tier).

4.2.4 Any Maintenance beyond this threshold requires a revised Agreement or Change Order.

4.2.5 Catalog Publication: Catalogs maintained or updated under this category will be delivered to the Customer in the agreed format and method defined in the applicable SOW. If applicable, such Catalogs may also be published through Cyncly’s designated platforms or made available to users of Cyncly’s Products.

4.3 General Notes

4.3.1 The Customer is responsible for providing all required data and brand guidelines. The Agreement is based on the most recent data set provided.

4.3.2 Additional Catalogs or Services outside the defined scope will require a separate SOW or Agreement.

4.3.3 All Deliverables and timeframes are subject to mutual Agreement and resource availability.

5. SUPPORT

5.1 Throughout the term, Cyncly will provide the Customer with email support during the standard Business Hours of the regional Content team managing the Customer’s Catalog.

6. SPECIAL TERMS

6.1 Cyncly may modify, update, or discontinue the Services (including any of their portions or features) or any Content at any time without liability to the Customer. However, reasonable efforts will be made to notify the Customer before making major changes to the functionalities provided under the Services.

6.2 Intellectual Property:

6.2.1 The Customer retains all right, title, and interest in its data, Catalog materials, trademarks, and any other content provided to Cyncly (“Customer Materials”).

6.2.2 By using the Services, the Customer grants Cyncly a limited, non-exclusive, worldwide, royalty-free license to use, copy, modify, host, reproduce, create derivative works of, and distribute the Customer Materials as necessary to perform and deliver the Services and Deliverables, including publication of Catalogs where applicable.

6.2.3 Cyncly will not sell or make the Customer Materials publicly available except as required to deliver or publish the agreed Catalog(s) or Services.

6.2.4 Cyncly retains ownership of any pre-existing Intellectual Property, tools, or templates used in performing the Services, while the Customer owns all final Deliverables paid for under the Agreement.

6.3 Cyncly may designate certain Services as a pre-release or beta version (“Pre-release Version”). Pre-release Version does not represent the final product or service and may contain bugs that may cause system or other failure and data loss. Cyncly may also choose not to commercially release the Pre-release Version or Service.

6.4 After completion of the Services, Customer should provide Cyncly with ideas, suggestions, or proposals (“Feedback”). If the Customer submits Feedback to Cyncly, then the Customer grants Cyncly a non-exclusive, worldwide, fully paid, royalty-free license that is sub-licensable and transferrable, to make, use, sell, have made, offer to sell, import, reproduce, publicly display, distribute, modify, translate and publicly perform the Feedback.

6.5 The Customer grants Cyncly a non-exclusive, worldwide, royalty-free license to use the Customer’s name, logo, trademarks, and related brand assets for marketing and promotional purposes, including but not limited to joint marketing efforts such as case studies, co-branded content, and social media campaigns. By providing branding and marketing information to Cyncly, the Customer explicitly consents to such use and affirms that Cyncly has the right to use the provided materials in accordance with this clause. Cyncly will provide the Customer with relevant marketing materials for its own use and will respect any Customer brand guidelines supplied. If the Customer wishes to withdraw consent for future use, it must do so in writing with thirty (30) days’ notice. Such withdrawal will not affect materials already published or in production. Cyncly will not disclose any confidential information or imply endorsement beyond the Customer’s actual experience.

7. DEFINITIONS

7.1 “Catalog” or “Catalogue” means a digital representation of a Customer’s product offering created or updated by Cyncly for use within Cyncly solutions or other systems as agreed and, where applicable, published through Cyncly platforms or channels.

7.2 “Content” means, collectively, Initial Content, Cyncly Generic Content and Cyncly Content. It refers to commercial data provided by manufacturers, created or made available in digital format for use in a Cyncly application.

7.3 “Customer Materials” means data, images, product specifications, trademarks, and any other content provided by the Customer to Cyncly for the purpose of performing the Services or producing Deliverables.

7.4 “Deliverables” means the outputs, updates, or materials developed and delivered by Cyncly under an applicable SOW, including Catalog files, configurations, and related documentation.

7.5 “Standard Maintenance” means the set of Maintenance activities that fall within the agreed scope under an active SOW, such as pricing adjustments, product additions or removals, and minor data corrections.

7.6 “Change Order” means a mutually agreed written amendment to the Agreement required to expand or modify the scope, Deliverables, or commercial terms of the Services.

7.7 “Business Hours” means the standard working hours of the regional Cyncly Content team managing the Customer’s Catalogs, as stated in the applicable SOW or support documentation.