The Amorini story

Amorini Australia is a national wholesaler supplying joinery components to the kitchen and joinery industry. The business works with a network of regional distributors who serve both trade and retail customers.

To support this structure, Amorini searched for a design platform that could integrate directly with its tailored business management system. Designers working with distributors needed to create kitchen designs that could be exported in a specific file format to feed into Amorini’s ordering process.

In 2016, Amorini adopted Winner, after a recommendation from Cyncly (then Compusoft), and it quickly became an essential part of the business. More recently, the company upgraded to Winner Flex, benefitting from the cloud-based project management capabilities.

Chris Bosley, Director of Sales and Marketing at Amorini, explains: “We’ve been using Winner for nine years and we’ve never looked back.”

Looking ahead

By using Winner, Amorini has created a design process that fits its business model and gives its partners the tools they need to succeed. From faster workflows to stronger designs, the results speak for themselves.

“The direction the platform is heading in is exactly what we’re looking for. If we can continue to improve how we work and support our network, then that’s a win for everyone.”

Amorini sees strong potential in the continued development of Winner Flex and other connected tools like Spaces Flex. These updates are helping the business work faster and more efficiently, which is key as it continues to grow.

The business is also keeping a close eye on the role of new technologies in future developments. As the platform continues to evolve, Amorini is ready to grow with it, building on a long-standing partnership that puts efficiency, flexibility and great design at the centre of the business.

“We’re really excited to see where Winner goes next. Every improvement brings more speed and more realism, which makes a big difference for us and for our partners.”

Looking for a solution that enables faster ordering, better accuracy and fewer admin headaches? Explore Winner Flex and book a demo to see the software in action.